Pitching April 15

Founder: April Wachtel

Cheeky Cocktails is a Brooklyn-based beverage company rebuilding the mixer aisle for modern drinkers. Founded by a beverage industry veteran and former Division I athlete, Cheeky launched with a line of premium, shelf-stable cocktail syrups and juices now sold in 1,300+ accounts across 44 states, generating nearly $2M in lifetime revenue. Today, Cheeky is leading the next evolution of mixers with low-sugar, sparkling prebiotic cocktail mixers in 12 oz cans. Designed to taste great on their own or mixed with spirits, the new line delivers bold, bar-quality flavor with 4g of prebiotic fiber per can and significantly less sugar than traditional options. Cheeky is scaling into a national better-for-you beverage platform focused on modern recreational beverages where flavor, function, and culture intersect.